There is a high demand for products that lighten discolorations and create even, uniform complexions. Some of the ingredients that achieve these goals, however, irritate skin, develop odors, change color over time and increase sun sensitivity. GSC has extensive experience with Chromabright™, a relatively new single molecule ingredient that has been shown in vivo clinical trials to inhibit melanin production on par with hydroquinone without any oxidation, unpleasant odor, or increase in sun sensitivity. Studies further reveal that it can be even more effective than other common skin brightening agents, such as arbutin, magnesium and ascorbyl phosphate (MAP).